MASTER ARTISAN

Meet Hannah Kong

a dreamy hint of grace légère taking us to dreamy spring nights in paris to sun-kissed wanderings on the gardens of versailles to the eternal holiday vibe of the croisette at cannes.

there’s always that innate sense of femininity constantly playing out its own contemporary repositioning. it really doesn’t really matter if one takes a cue from the heydays of the ancien régime to the 1920’s or the swinging 60’s or something as recent as yesterday.

these different time frames can all work together in celebration of style and how women have from these certain epochs have added to this eternally recurring dialogue on style and its relationship with clothes, silhouettes and its many fascinating ideologies and counter ideologies. to be contemporary is not to be afraid of the past and to be always having this particular reverence meets irreverence to the past to take it to the present and perhaps to the future. for this season, hannah kong takes us into the whimsical tropes of fancy of the likes of proust’s celebrated muse la comtesse greffuhle to jacqueline de ribes to the iconoclasm of franca sozzani, inès de la fressange, anna wintour, miroslava duma and olivia palermo.


she also revisits her days studying at ecole lesage in paris where the petits mains from the revered couture houses have molded her into the designer she is now. each piece is a curiosity of fine details that even some details remain invisible to the eye because they exude some quality behind the confines of the material and the tangible.

MASTERY OF CRAFT

The Couture Embroidery Process

‘opulent embroidery requires countless hours of work and exceptional skills for haute couture and ready-to-wear.’ -ecole lesage


to own a piece of custom hand embroidery is to possess an extraordinary piece of artistry, one forged by the centuries.

each element in couture embroidery is meticulously envisioned, planned, and executed. the process of transforming designer dreams into exquisite finished creations begins years prior, with the artisan training in old world techniques in embroidery, lace, textiles, pleating, and feathers.

while designs are spun from romantic allusions and symbolism, the work itself is grueling and time-intensive. an embroidery pattern is measured and drawn to exacting detail. each segment is then carefully cut out and handed to embroiderers. hunched over wooden frames of gossamer cloth, these experts painstakingly thread sequins, rhinestones, and beads into intricate patterns – a process that could take days, even weeks to complete. once adorned, the individual pieces are laid onto the final fabric and methodically sewn. sequins or ribbon may be added to define or enrich the pattern, or stuffed to create the illusion of three dimensions. floral ornamentation is assembled petal by petal.